An ineffective marketing automation strategy will hinder your customer engagement — and the valuable data you aim to capture. Our major health insurance customer’s legacy marketing system wasn’t built to grow with their business — leaving them stuck — unable to...
FollowFollowFollowFollow Allium is thrilled to participate in the new Managed Service Provider (MSP) Pilot Program by Salesforce. The MSP Pilot Program is for select partners who have demonstrated proficient managed services to their customers. Allium is one of 35...
Multi-channel misalignment can completely disrupt how you manage your bid and sales process. For our global manufacturing customer, their Opportunity Management process was operating without transparency, causing havoc internally and across channels — ultimately...
Our Favorite 2020 Salesforce Features and Updates As Salesforce consultants, we are always excited for new features and updates. Our business revolves heavily around Salesforce software, so we notice even the most nuanced changes within the platform (we are kind of...